“Everything is energy and energy is everything.”

About Jillian Lorenz

Jillian is a dedicated entrepreneur passionate about personal and professional growth. She co-founded, expanded, and successfully sold an eight-figure fitness franchise, culminating in the establishment of the largest women-owned boutique fitness brands in the World.

With 20 years of expertise, she's pioneered body positivity and self-improvement trends, guiding thousands to healthier lives. Her wellness programs are accredited by NASM and AFAA. Her expertise spans movement, meditation, and breathwork, all of which led their work to be featured in publications such as Forbes, Entrepreneur, Inc, WSJ, Vogue, Self and more.

Jillian is a partner at Soul of Business, where she and her partners are accelerating growth in organizations that are ready to innovate and create a culture with the soul of the business at the focus. A few of her leadership engagements include:

  • Venture Partner at Exit Quotient Venture, an organization focused on empowering entrepreneurs to scale and exit their businesses successfully.

  • Entrepreneur in Residence, External Resource Council member and Venture Coach for the Burgess Institute of Entrepreneurship & Innovation at Michigan State University. 

  • Advocate and Facilitator for Women in Entrepreneurship at Northwestern University and the Chicago Booth School of Business.

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Leading with Purpose and Passion

In 2024, Jillian was honored to serve as the commencement speaker for Michigan State University and was awarded an honorary doctorate in business for her contributions to entrepreneurship and leadership.

"Jillian is an incredible coach; she was the first person that was able to help me get to the root of my issues and why I couldn’t get past them. Her coaching changed my life physically and mentally. I am a happier person with a new zest for life because of her coaching and healing practices.”

Marie

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